There's competitors now ramping up and as you're familiar with BYD which is also on the west coast I think they're ramping up production of their electric vehicles. Warren Buffett owns 10% stake in that. Why do you laugh? Trying to compete why do you laugh? Have you seen that car? You know BYD was once a joke, a complete laughing stock in the industry.

This plain looking sedan is actually one of them. It's from Chinese automaker BYD. Bad looking car, it further looks like a Corolla or maybe a Kia Optima. Vehicles that are ready, that are up to snuff in terms of quality, fit and finish, design, that remains to be seen yet. You don't see them at all as a competitor? No.

I don't think they have a great product. In fact, if you look closely, while Tesla had Elon Musk, the visionary, charismatic billionaire founder, BYD was led by a humble man, a former government employee with no degree in automobile and no background in technology or design. In fact, he had never built a tech product in his life.

And look at this, in 2021, while Tesla sold 930,000 cars, making $53 billion in revenue, BYD barely sold 590,000 cars, making only $32.75 billion. So $32 billion is a lot, but it was nothing as compared to Tesla and the reputation of Tesla. But you know what's crazy? Warren Buffett saw something different in BYD.

He believed that BYD could make better cars than Tesla. BYD is a young and promising company experiencing dynamic growth. A leader in innovation and technology. Our joint strength is based on high-tech cooperation and BYD has a bright future. And as always, the wise old man was right. Because in 2024, while Tesla made $97 billion, BYD stood tall at $108 billion and BYD told the world loud and clear that there's a new gangster in town.

It likes to describe itself as the biggest car brand you've never heard of. you've never heard of. Now China's BYD has overtaken Tesla as the world's largest seller of electric vehicles. Now it's beating Tesla with EVs only. Let us help you build your dreams. BYD. And this is a classic David versus Goliath story.

BYD And this is a classic David vs Goliath story. So the question is, how did a government researcher outsmart the world's most celebrated innovator? How did a company that was once mocked become the new king of EVs in the world? What secret formula transformed BYD into Tesla's worst nightmare? And most importantly, what are the business lessons that we need to learn from the iconic rise of BYD? This context is brought to you by the magical Odoo manufacturing app.

People, if you're in the manufacturing business, you know how crucial it is to streamline operations and maintain top-notch quality. And Odoo's manufacturing app is a magical tool that can simplify and streamline your entire process to make it faster, easier and more efficient. Firstly, Odoo's manufacturing app triggers automatic quality checks and also provides you with the shop floor where each operator can sign in and see exactly what they need to do.

This helps you manage who's doing what, keeps the work hierarchy clear and allows you to run multiple assembly lines smoothly. By leveraging work centers and automated assembly lines, Odoo enables you to optimize and manage manufacturing orders effortlessly. This improves accuracy, productivity, and overall workflow efficiency.

Odoo also has barcode integration, which helps you speed up operations, track products easily, and manage everything in real-time. The planning and scheduling feature helps you organize work orders, track materials, and plan production efficiently. All of this happens through Gantt view. This view shows you all the assembly timelines and operation dependencies.

Plus, the bills of materials overview provides a clear picture of cost, time and component availability even before production begins. Odo manufacturing also provides in-depth reporting such as production analysis, production efficiency, work orders etc.

And the best part is they provide lifetime free access for your first Odoo application. So if you're running a manufacturing business and you're serious about scaling with precision, efficiency and clarity, check out Odoo manufacturing app using the link in the description. This is a story that dates back to 1995. At that time, the global battery market was a game only meant for kings to play.

If you wanted to enter the market, enter this business, you at least needed $1.7 million. And the industry was ruled by giants, Japanese powerhouses like Sony and Sanyu. Now, most people would have said, Arrey bhai, this is a game for rich people. How can we middle class folks enter this game? Let's do something small and safe and be happy and earn bread for the family.

But you know what Wang did? Wang made an observation. He noticed that the battery market was shifting very very drastically from nickel-cadmium batteries to lithium-ion batteries. And this shift was happening for three major reasons. Firstly, lithium-ion batteries could store more energy. So while a lithium-ion battery could store up to 260 Wh per kg, while nickel-cadmium batteries are limited to around 50 Wh per kg.

This means for every kilogram of battery mass, a lithium-ion battery stores at least five times more energy. That is why devices like smartphone started to use lithium-ion batteries so that they could be lightweight and yet super powerful. Secondly, nickel-cadmium batteries lose capacity over time if you recharge them before they are fully emptied.

But lithium ion batteries, they could be charged anytime with no damage at all. And thirdly, cadmium, which is found in the nickel cadmium batteries, it is a toxic heavy metal which pollutes soil, water and harms workers. Whereas if you look at lithium ion, it is cleaner and far safer for the planet.

Now you tell me guys, if you were to pour all the money that you have, where would you invest your money? Obviously in lithium-ion, right? After all, it was clearly the future. But you know what Wang did? He did the complete opposite. He invested all his money into building a nickel-cadmium factory. So the question is, why would he do that? Well, that was because while Sony and Samio moved to lithium ion batteries, large companies like IBM still needed nickel cadmium batteries. So Wang saw a hidden opportunity.

He thought that he could actually serve clients that the large companies were ignoring. So he took a big loan from his cousin and invested all that money into building a factory to make nickel-cadmium batteries. But here's the twist. While Japanese factories used cutting-edge tech, Wang actually went the complete opposite way.

He said bro, Japanese have technology but China has cheap labor. In fact, if you look at the stat in 1995, labor cost in Japan, the monthly minimum wage was about $189.28. While in China, it was only $24.38. So instead of expensive machines, Wang built simple systems that used workers' hands, but it was actually made by people with machines and not robots.

And this ultra-frugal method became BYD's first superpower. And amongst all the frugal engineering strategies that Wang applied, I found one story that will blow your mind. In fact, it changed the destiny of BYD. You see, to make nickel cadmium batteries, you needed absolutely dust proof rooms because cadmium is a highly toxic and reactive heavy metal.

So even a tiny particle of dust, moisture or oil can contaminate the electrodes, it could cause poor performance and it could even defect the material. In fact, in some cases, it could even cause the battery to catch fire. In fact, workers must also wear full body suits with masks, gloves and hair covers so that even tiny skin flakes or breath moisture doesn't contact the battery.

So to protect both the product and the workers, the manufacturing usually happened in super clean dust proof rooms, also called clean rooms. On top of that, while normal air has around 35 million dust particles per cubic meter, a nickel-cadmium battery clean room might just allow 3520 particles per cubic meter.

That's over 99.99% cleaner air than usual. But you know what Wang did? He asked himself, Baba, if you don't want your legs to get dirty while walking, will you lay a carpet all around the world or simply choose to wear shoes? Obviously wear shoes, right? Then he thought, why do we keep the entire factory clean when only the battery cell needs a clean environment? So instead of building a huge clean room around the workers, he built a small transparent clean box.

And here's where workers could put their hands inside and make the battery. So each worker had a sealed glove box like a mini clean room. And workers could insert their hands through the gloves assemble the battery parts and keep it within the enclosed box itself. This way, they could keep the dust out of the battery completely.

At the same time, they did need clean rooms. In fact, the air inside was filtered and pressurized as per the clean room requirements. This is the reason why they could have a general room where the battery was being manufactured. And this gave Wang three incredible superpowers. Firstly, only the actual battery cell assembly zone needed protection, not the whole building.

This saved them millions of dollars. So only the box was manufactured in a small clean room, but the manufacturing facility didn't need any high-tech cleaning. Secondly, the cost of making the battery due to this box and several other strategies helped him reduce cost by 70-80%. That's about 5-6 times lesser than the competition.

And lastly, if Sony needed to scale their production, they needed to build another clean room with hundreds of crores in investment. But if BYD wanted to scale, they just needed to add more boxes and workers. That's it. In fact, Wang even decided to skip over high-tech machines and build simple machines like the glove box because the Chinese labor was cheaper than the machine.

Like I said, in 1995, the monthly minimum wage was about $189.28 while in China, it was only $24.38 This is how through ultra low cost production easily scalable model and a huge cost benefit in the market BYD started scaling This is how BYD won giant clients like Nokia and Motorola and by 2002 BYD had a 31% market share That is how they made their money Now if you were a government employee turned entrepreneur who's making millions of dollars selling batteries, you would be happy, right? Well, Wang wasn't.

While most people saw this business as a rock solid million dollar company, Wang realized that he actually built a castle of sand that won't sustain long. Because he knew that he was making nickel cadmium batteries and the world was soon going to move to lithium-ion batteries. So you know what Wang did? He said, we will build a car.

And they did build a car. But the problem was that it was a terrible car. And you know what, guys? They built these kinds of cars for 10 long years. And during the same time, Tesla rolled out great products, revolutionized the entire American EV market and came to China and became a billion dollar company.

But BYD? Well, they were a joke for the press. Some journalists joked about how the front of the BYD car looked like a Toyota Corolla and the back looked like a Chevrolet Optra. Others were filming the doors of the cars not shutting correctly. So long story short, BYD had no edge in technology, no edge in design and they had nothing special.

Their low-end models got old and their newer models failed to take off. Even their early electric buses in the US faced reports of poor performance, mechanical problems and terrible driving ranges. And just when things couldn't get any worse, the pandemic hit in 2020. Now when the pandemic hit, supply chains halted, people stopped buying cars and BYD had over 224,000 employees that they couldn't afford to pay if sales didn't come.

And look at this, Ford, Tata Motors, Jaguar Land Rover, Nissan, all of them were in losses. But I was surprised to know that BYD in 2020 still made $643 million in profits. The question is, how the hell is that even possible? Well, you know what guys, I read something on cockroach entrepreneurs. It says that when everyone else is running for cover, the cockroach entrepreneur finds a crack and keeps moving.

That's exactly what Wang did. He became a cockroach. During COVID, when cars couldn't be sold, Wang saw that they could easily manufacture masks and sell hand disinfectants. So he quickly repurposed their factories and became the world's largest mask producer of face masks. Not cars, but face masks. On January 31st, Wang Qianfu, President and Chairman of BYD, decided that the company must begin making masks within two weeks.

These masks have been shipped to hospitals, law enforcement agencies, local governments and many more. That is how they made 643 million dollars in profits even in 2020. This is how Wang survived the COVID wave while the world was making fun of BYD. But this still begs the question, how did they beat Tesla? Tesla was miles ahead of BYD, right? Well, as it turns out, Wang understood that to succeed in the EV market, he just needed to master three things.

Cost, R&D and design. For example, Tesla had dramatically cut its cost per vehicle. Look at this. In 2017, it cost about $84,000 to build a Tesla. But in 2022, data showed that Tesla's input cost averaged just $36,000 per vehicle. That was about $10,000 less than the other average EV vehicles. And lastly, Wang realized that BYD cars needed to look better than Tesla and they could no longer be a cheap copy of American cars.

So after pouring all the profits from the battery unit into research and development, in 2020 BYD shocked Tesla with something called Blade Battery. For those who don't know, in 2020, Tesla Model 3 used NMC batteries or Nickel Manganese Cobalt batteries. And if you remember, these batteries had a big, big problem.

Tesla is investigating this fiery explosion in Shanghai. It appears to show a Model S bursting into flames in a parking lot. The fire spread to the home and burned it down. Fire spread to the home and burned it down. As you saw, if the cars with NMC batteries were severely damaged or exposed to extreme heat, they could catch fire or even explode.

In fact, normal lithium-ion batteries burst into flames at over 500 degrees Celsius. But BYD's Blade battery uses lithium-ion phosphate chemistry and it passed a brutal test called the Nail Penetration Test. As you can see, engineers literally drove a nail through the battery until it penetrates completely causing a short circuit inside.

And the other batteries caught fire at over 500 degrees Celsius. But surprisingly, BYD Blade gave out no smoke and no fire. In fact, it would barely touch temperatures of 30 to 60 degrees Celsius. Do you realize what that means? While a passenger in normal EV cars would burn to death in case of high impact accidents, with blade battery, the car wouldn't catch fire at all.

In fact, BYD batteries became so good that in 2024, Tesla started to buy batteries from BYD. Tesla has admitted that BYD batteries are superior and will use them to power Tesla vehicles. The Chinese company is about to start supplying Tesla with its own battery cells. BYD's unit, Fendream, secured over 20% of orders in March and supplies will begin in the first quarter of next year.

Secondly, BYD did an excellent job with cost-cutting. Look at this. While BYD SEAL cost $15,270 in China, Tesla Model 3, the counterpart of BYD SEAL, cost $36,278.99 in China. And even in the US, while BYD SEAL cost $46,990 with trade tariffs, Tesla without tariffs still cost $36,990. $36,990. Secondly, while Tesla's prices start from $36,270 per vehicle in China, BYD starts at $7,800 in China.

So the question we hear is how did BYD achieve this? Well, firstly, since BYD was a Chinese company made in China, sold in China and had local battery production unit, BYD enjoyed an approximate $2,000 to $4,000 subsidy per car. Secondly, BYD enjoyed an approximate $2000-$4000 subsidy per car. Secondly, BYD achieved full vertical integration where they do everything from mining to manufacturing to design to battery manufacturing to even recycling in-house.

This saved them another 15% in cost as compared to Tesla Model 3 and 30% lower than the western companies. Thirdly, if you think about pure electric vehicles, you will see that people are usually concerned about two things, price and range. But you know what BYD did? BYD, instead of making EVs, they made PHEVs.

For those who don't know, BEV means a fully electric vehicle that needs a battery to run. And PHEV is a hybrid vehicle where if your EV charging runs out, you can use your gas engine until the next charge. And by the way, PHEV stands for Plug-in Hybrid Electric Vehicle. And this is where the magic happened.

You see, manufacturing a hybrid vehicle over a fully EV car had three major advantages. Firstly, the battery is usually the biggest cost driver and costs about 40% of the total cost of manufacturing. But in PHEV cars, you needed a smaller battery. So they cost around 20 to 30% less. Secondly, BYD could eliminate range anxiety in the Chinese because with hybrid, you can give people the cost advantage of an EV but the dependability advantage of an IC engine car.

So in tier 2, tier 3 China, where people don't find charging station, they were fine using a hybrid BYD car, but they couldn't use a Tesla. Thirdly, if you look at the Chinese population, China has four major categories. China one has 23 million people who make more than $18,000 per portion per year. China two has 242 million people who make between $7,300 to $18,000 per portion per year china 2 has 242 million people who make between 7 300 to 18 000 dollars per portion per year china 3 has 493 million people who make 3650 dollars to 7 300

per portion per year and china 4 the poorest population of 645 million people make around 3650 dollars or less per year now while tesla could only sell to 23 million people make around $3650 or less per year. Now while Tesla could only sell to 23 million people in China 1 and barely sell its Model 3 base model to China 2, BYD could sell its cars to China 1, China 2 and it could also sell its base models to China 3.

BYD could practically sell to 758 million Chinese people and in tier 2, tier 3 cities with no charging infrastructure. Whereas Tesla, they could barely sell to 265 million Chinese people. Which is why if you look at this chart, out of the top 6 selling BEVs and PHEVs, 5 of them are BYD and just one is Tesla.

And more importantly, the sale of the top 2 PHEVs is more than the sale of the top 3 EVs combined. This is how Wang sold for cost and accessibility using R&D and product portfolio. And if you look at BYD designs today, they look like this. This is how, by first building a cash corp for himself, then by investing that cash into R&D while the world laughed at him, then by consistently working on the attributes that he was mocked for and most importantly, by solving for the Chinese people better than his American counterparts, Wang ended up building one of the greatest companies in Chinese history.

And he literally went from being a laughing stock to a multi-bagger stock in the last 20 years. This is the crazy story of PYD and it has three very very important business lessons for all of us. Lesson number one, before you start chasing glory, always build a cash cow. Before dreaming of cars and global fame, Wang first mastered the unglamorous business of batteries.

That's where he got the money to build a castle of glory because no glory comes without cash flow. Lesson number two, innovation isn't always about sophistication. Sometimes it's just about simplification. And the smartest solution is often the cheapest one that just works. And the clean box that just works.

And the clean box that Wang built is a classic depiction of this lesson. And lastly, always remember when people throw bricks at you, you've got two choices. You can either run and blame the world for being unfair or you can pick up every single brick, dust it off and start building your castle. That's exactly how Wang built his company called Build Your Dreams.

And for more such insightful business and political case studies stay tuned to Bindaas Bol Dil Se.

If you are running a startup and want to raise funding for your startup, then these videos are exactly for you. Friends, money is a very important thing to run a startup. Yes, market is important, team is important, how you will launch that product is important, but for all those things money is important, team is important, how you will launch that product is important, but money is important for all those things.

And there are many people who are not able to understand this entire process of fundraising properly, are not able to execute it properly, then this video is exactly for you. Four things that I will discuss in this video. First, when investors invest in a startup, why do they do it? It is not that they have some love for us or our startup, they are investing in our startup for a very valid reason and that is very important to know. Second, when investors invest, what are the things they keep an eye on? What are the things they want to know about you about the startup?

Third, if you want to race your friend, then what are the things that you have to prepare? And how to reach investors in fact a little broader question that if you want to If you want to race for money then what are the types of investors whom you can approach? Let's start with the first question. Why do investors invest in startups? It is important to know because on this basis you will give this answer.

Whether you should even raise funds or not. In my Startup Guide course, I devote an entire section to this. Where I say please there is no fund raising for everyone. Because one day you are standing up and doing your startup, This does not mean that you should fundraise, because when you fundraise, you are making a very Maybe, expensive, but definitely giving an emotionally engaging promise to someone, and that is your investors.

Someone has it and that is your investors. Investors do not invest their own money. Most of the institutional investors raise money from someone else. These could be large pension funds, These could be large government funds, these could be large university funds and when they raise money from them, they give them a return guarantee.

They say that whatever money we are taking from you We give you a minimum will return which is called the hurdle rate required It's not what it is, it's not what it is, it's just I am speaking for general knowledge but it is important to recognize that these investors Does this happen to anyone else too? Have made a return promise So this means that their entire focus is on your startup. They have also promised a return to someone else, so it means that their entire focus is on your startup so that your startup grows and due to this, the value of those who have invested money also grows.

let me give you an example Suppose your startup is in its initial days and you have raised money from some investors. It's the day and you raised money from an investor for your startup. 10 long rupees were valued at If he inserted 1 long rupee This means that they bought 10% shares 90% you have it has 10% now you fought work hard And in one year, in two years, in three years your company is very good Now at that point, in one year, two years, three years, your company has grown quite well.

Now at that point you want to raise a new round. So when a new investor comes, he says, well done, what a wonderful startup you have created, what good growth it has shown. I am very happy, I will give a valuation of 10 million dollars to your startup. What is the basis of valuation, we will know further.

I will give the valuation of million dollars. What is the basis of valuation, they will know further. Now let's say on that point, take this million dollars and 10% of your company's share is mine. I was the first investor who had invested only 1 lakh rupees in your company. For 10%, the value of that 10% has been calculated to be approximately 1 million dollars, 10% of 10 million.

Which means his investment of Rs 1 lakh has now become worth around Rs 1.5 crore. And that is what they are betting. But when he had invested the money, it was a very risky asset. It was not necessary that he would earn one million dollars from that one lakh rupees and this ten lakh startup. In fact, 90% of startups now fail even after funding or are unable to reach the stage where investors thought they would reach, and perhaps they will be forced to startup, or perhaps they will be forced to startup, or perhaps they will be forced to startup, or perhaps they will be forced to startup, or perhaps they will be forced to startup.

You will be replaced and someone will take your place, Or it may happen that they will try to bring in some other investor. on terms which are not favorable to you, Whatever happens, which does not go as per plan, could be something that harms you personally and maybe also your startup. So this is very important friends, Understanding that fundraising does not mean that the money will come forward and you will party and open your own startup.

This means that you make a promise to someone professionally and emotionally. Are you sure that your startup will be successful, and yes, every single person This is what is wanted, but it is not necessary that this happens with every startup, And when it doesn't, things get a little tricky. Now, if an investor wants to invest in your startup and is not there then things become a bit difficult.

Now if an investor wants to invest in your startup, then the second question is that what will they look for due to which their interest will peak and they are investing because they want your startup to grow and because of that, the money they have invested and the ownership they have in their company will increase in its value.

And because of that money, the ownership they have in their company will increase its value. Now that means what they are looking for is, what are those things? Due to which their confidence in one way or the probability of one way increases. That this startup will grow and here are a few things number one the market and the market size In which market is your startup and what is the opportunity or size of that market? It is mostly identified by something called TAM or total addressable market. It is important to know and understand this

Because it may happen that you make a mistake in its determination. I'll give you an example. Nearby, my startup which I started in 2015, works with local commerce players. Restaurants, Spas, Salons, Malls, Entertainment Hotspots etc. So initially we thought what was our total addressable market size. The size of the restaurant industry, the size of the spa industry, the size of the salon industry, the size of the retail industry, adding all these together is the total addressable market for nearby.

And that's a very big market, right? But as we built that startup, made a lot of mistakes, then we realized that our The total addressable market is not the size of all these industries, but the expenditure on marketing and sales in all these industries is only that much because Ultimately Nearby is helping that restaurant, spa and salon in sales and marketing, not in the entire business.

So what we realize was 5% is what is usually spent on sales and marketing. That total addressable market is 100, He is no longer 100, he is only 5. So our market, With a ratio of 20, Cut off. And that, is an important realization. Number 2, What is the problem in this market? What you are solving, What a big problem it is, And your solution, how good it is or how effective it is.

Now that is basically the core of the business, whatever problem you are experiencing in that industry, your solution, how elegantly your product solves it. How is this known? It is a combination of which technology you have used, If you have released a product early, So what is the feedback from the market or consumer? Or have you come up with a new innovative solution that was never thought of before? Or it may not have been thought at this level, combination thereof.

And then, third thing, the team. And frankly, at such an early point, when the risk is so high, the startup is so new, more often than not, the funding is raised on this third point. that who are you? What have you done in life? Which war do you live through? I have been living this life since, usually I have seen that the founders who are able to raise money and raise money, they are in a way enterprising right from the get go, yes this might be their first startup, maybe second too, but in life they

Many such things are done, which are always giving a probability of hinting that whatever person she is, she works differently, she thinks very differently, always has a very different approach towards life, if there is any problem, she always thinks very differently towards life, if there is any problem.

Having a Vision Is Very Different and That's What Sets Per Apart That's Why Investors Laugh to Focus on Founding Who is the team? How are the founders? How are the employees? And fourthly, if there is traction in the startup? If you have launched the product orally or have initially launched some new alpha betas either for internal employees or for a limited set of users outside, then what is the response? What is his feedback? What are its early signs? No.

This should not be for revenue. It can be anything, how is the growth in users, how many people are using it daily, weekly, monthly, how many diseases are coming back, age retention, so on and so forth. If all these things are important, then the third rider, which is, if you are going to an investor, then what should be your pitch toolkit? 3 specific things for this. First of all, a business plan.

Second a business strategy a pitch deck let's talk about everything The first is a business plan that is the financial plan of your startup. This means your projected revenues, your projected costs and accordingly your projected profit, your loss. Typically for the next 5 years. Quarterly plan for the next 1 year and then annual plan for the next 4 years.

This is something which is minimum expected from you as part of a business plan. It is very important that your basis for revenue and expenditure is solid. So if the good investors do not focus mostly on your numbers, Do it based on your assumptions.

What have you assumed? that you have assumed that you Will you bring customers for free? That you have assumed that customers will come for this much money, that you have assumed that the payroll cost of engineers will be this much, that of sales and marketing will be this much, that you have assumed that you will be in so many markets, or will be in so many markets, all of those assumptions are basically the basis for you to build that model, so that is why it is a very deeply detailed excel sheet, and there is no escaping it, you have to create it.

I have shared one or two templates on the description, Which are globally recognized, you can start using that. Second, business strategy. Now under a business plan it came to light that, What is the financials of the company? But business strategy is a far bigger document. Because it contains everything that surrounds your business, not just financials.

How big is the market? What are the problems of that market? How are you addressing that problem? Why is this solution innovative or competitive? Who are your competitors? What will be your go to market strategy? What does it mean? How do you launch? Why is this solution innovative or competitive? Who are your competitors? What is your go to market? What will be the market strategy, it means how will you launch, how will you get the first customers? How will you bring them, how will you retain them, how will you engage them, how will your team stand, how will that team

Everything that is needed for someone to understand how your business will be executed will be distributed. How to execute: This tool is a word document and is written in text. Sentence is written, there are many templates for this also I shared a pitch with you about those templates in the description.

Tech Pitch Understand Tech is a PowerPoint presentation that is a summary of all these things There are five things involved in this. Number one is which market are you addressing and what is the opportunity of that market. Second, what is the problem within that market and how are you solving it? Third, why will your solution work? Why do you think that this is a solution that can meet all the others? Fourth, what are your projections, where can you take this business, how big can you make it, and fifth, about your team.

These five fundamental points must be present in every pitch deck, there can be more than this, but this pitch deck does not have to be made of 50-100 slides. Maximum 20 slides, ideally 10-12 slides, very concise, very sharp. I have also linked the templates of Pitch deck in the description. You can use them.

Now comes the fourth and most important question, From whom can you raise funding for this startup? So first of all the easy one and the one that I would recommend friends and family Your friends which needn't be your friends it could be if you work, your ex colleagues, your ex bosses, I know so many people, who did good work, earned so much experience, reputation at one point that there are people who are willing to back you up, wonderful friend, I loved working with you and whenever you start anything new in life, please tell me, I would love to partner with you, such people, your family, it could be anyone, it could be your parents, it could be people who believe in you. The money that comes from friends and family network initially comes only because you are you.

Frankly they don't even care what business you are doing because it can go anywhere. But you are you and that's you. That subscribe and subscribe and subscribe and subscribe and subscribe and the network that Y Combinator has, the mentor network, is so strong that you want a lot of experience, not just money, typically to reach them.

References are needed, cold emailing works, and there is no reason why you should not try it, I can guarantee you, every one Investors read every single email. but the reason why they don't reply is because the emails are not exciting enough, they are not well written, that's why cold email if you want to do it in a very well researched manner I will have to, I have made many videos, all cold emailing, please read it seeing one Will take a new shot, and try and create references, those references Getting tired of your school network,

Can be from your work network, May be from your college network, or other founders that you know of, who have raised from them, whatever it is, if there is someone who can say, I know it, And that's why you should meet them, nothing replaces that. And finally, not my preferred route, but if nothing happens, then H&Is or high net worth individuals.

Preferred route is not because these are not formal professional investors. So it tends to happen that these H&Is, They have a lot of money, But that is not the experience of how to manage or deal with an investment. So that very quickly, very much become possessive, a lot becomes over indulgence, Become very governing, Ask me about everything, Tell me, show me, it happens, ask me about everything, tell me, show me, it happens, And then that doesn't make for a really good investor relationship. So these are the ways, these are the kind of people

that you can reach to, I recognize it is not easy, but I can tell you that there isn't any other way, it is not that You can go anywhere and collect money from anyone, just because you have started it, o forgot one thing, Angel Networks, Angel Networks also very exciting, they have come up in the last 10 odd years, but a lot of recent ones popularity is big, there are lots of Angel Networks, which bring all these HNI's together, But let's make it a formal process, so a good example is the Indian Angel Network or the IAN, and if we make a formal process then a good example is the Indian Angel Network or the IAN

And there are so many more Mumbai is Angels, Chennai is Angels, Hyderabad is Angels. This is not if you are a Mumbai startup So just have to pick it up from Mumbai Angels you can pick up anywhere these are just groups of people who have come together But there are many Angel Networks that you can tap into as well so they work with HNIs but they remove all the limitations that an H&I will bring with them.

So to get funds for startup than connect with our support team to get feature to grow yours business.

How to earn money online?

When an individual or enterprise wants to make money through internet media. It is also known as digital media. Seller in Amazon, Flipkart, affiliate marketing, services based work as remote jobs such as calling, Blogging business using website, etc. Our generation nowadays we having various options to earn money online, your neighbours or friends also worked if you connect with others or you can search on internet but today we will here make you easier by providing right guidance with facts and our experience. We will make easier so you can go through best way to start and grow yours business to make financially stable to fullfilled all dreams of yours and family.

Two types of earning mode:-

Offline Mode:- the way of earning money using offline channel without internet. As physical shop (General store, Sweets and Bakery Shop),  etc.

Online Mode:- the way of earning money using online channel using internet. As flipkart.com, amazon.com, blogging website, affiliate marketing, posting videos on youtube.com,  selling products online like cosmetics, footwears, apparels, accessories, electronics, etc

How we can start Online Business to earn and grow?

We are guiding you in steps :-

1. Research:- whenever you want to start a business online first you have to well research about products or services. When you select category with niche check what is actually market size with current demand and supply in market with history of that products or services.
2. Online:- To make your business online you need two type of services first is website design with development and mobile app development. If you have a good budget you can mention to service provider to first make design on figma if the design is desired and fulfil your requirements with proper sections for website and mobile app then you can proceed.
3. Platform: if you having minimal budget then you can choose website and if extreme then you can maintain to developed business mobile application also. For business website you can choose Laravel in backend, frontend should be basic if less budget as html, css, js for more you can choose reactjs, angular, etc. for startups with minimal needs you can choose flutter for mobile application development due to its single codebase feature it will works on both android and ios. The flutter uses dart developed by google.

Conclusion:- Prefer website if minimal budget if extreme then you should go for mobile application.

1. Finance management:- it plays an important role in every business how much you have to invest, running capital, backups. You have to prepare proper calculation with expense suppose you have x amount of money as 100  you have to invest 10-15% on platform, 5-8% on marketing per month, other expenses as rent, employee, electricity, etc and rest for maintain at least 12 months backup.
2. Products inventory or Services:- if you are selling products then you have to maintain inventory it blocks huge amount of money sometimes some products works and not also. So if you having manufacturing facility then you can stock minimal amounts of quantity with proper material facility and if you are borrowing from other sources then you have to check availability in meantime. If you are service provider then you have to maintain employee with proper availability when receiving any orders. You have retain, manage shortage everything as your business needs day and nights.
3. Business Registration:- if you are startup and with basic budget you can choose proprietorship firm if having extreme you can choose private limited company with 2 minimum directors required. Public Limited Company is for taking funding from public by filing dhrp for IPO. Small and Medium Enterprises can also file SME IPO.
4. Bank Account:- when company gets registered should have to open business current account many of currents banks are providing startups accounts with 1 yr free subscription model in which they don’t charge.
5. Office Space:- you have to choose office space in nearest metro city with proper connectivity. It should be less travel for employees to covers the distance shortly in meantime. Check also electricity uptime and if shortage then take backup with inverter or with generator for non-stop work. If you have not any backup then you face major losses due to this.
6. Office material:- when you purchase office space then you required office material such as machinery equipments, chair, boss table, etc.
7. Compliances:- you have to maintain compliances  if registered in ministry of corporate affairs because government needs many data of our business for this you need chartered accountant. If you have proprietorship firm you have to only report gst department in gst portal with monthly or quarterly return.  You also have to share office for departmental inspection to prevent fraud activity because many registered companies not exist as mentioned location in mca. Now government make more restriction to prevent this type of existing issues. The proper company board is also required as per guidelines and many other things.
8. Hiring :- when you start a company or business you need dedicated employee as team who will organised work properly with all dimension with flow by understanding requirements. You have to treat them well with appreciation now many are adopting this behaviour in many organisation as tata consultancy services, Amdocs, etc. you have to value your employees in both high or low times if you able to understand their problems they will also help organisation to grow. You have also to maintain salary on time because every employee have family, their expenses, rent, travel, etc.
9. Marketing:- you have to check based on budget you can choose ads based marketing using facebook, Instagram, whatsapp, can choose social media post for reach, for search engine optimization you can choose google. Seo take more time as compared to ads marketing.
10. Sales:- every business depends on sales and you have to manage all the things for servers, salary, rent, electricity, maintenance.
11. Business Expansion:- when you are getting sales you have to expansion with propriate team. You also have to add new machinery. You need to take regular meetings with team leaders, managers.

Conclusion:- if you are new to business then you have to invest step by step first website then mobile app. After select marketing type seo or ads based. If getting sales then expand the teams to handles all of the operation.

Note:- If you want to learn and earn we will provide guidance to earn passive income from yours home. Many platforms are now providing to earn money online.  

What is Ecommerce?

Ecommerce is known as internet commerce which products or goods will sell or purchase through online medium in which sellers can sell and buyers can buy their needs. Ecommerce plays a major role in boosting economy valued around $125-$148 billion in 2024, with projections to hit $340-$380 billion by 2030.  Due to huge demands of online products or services major companies goes online to scale their business. It helps to generate major revenue and it is opened 24*7 users can anytime book their orders for products or services.

Features of Ecommerce:-

Variety of Products:-   in any platform for ecommerce it has many variety of goods with many ranges and they can compares to find best with their needs.

Emi facility:- In shopping platforms they are now providing shopping with emi facilities with their banking and fintech partners. So it increases sales of businesses with flexible rate on interest on emi with autopay features which can deduct from their bank accounts.

Wide ranges:- products has wides ranges based on classification from low to high, colors ranges as white, black, blue, green, yellow, etc with brands selection as many listed brands as nike, puma, adidas.

Wide Categories:- now platsform provides wide ranges of multiple categories as fashions for mens, womens, childs, etc , shoes with various brands with multiple types, electronics and accessories as laptops, spare parts as cpu, ram, hardisk, etc.

Returns:- these platforms provides return features in which users can returns the products if they are not satisfied with  quality, size, color,  defective as expected you can return easily.

Refunds:- whenever your order products get returned it will get refunded within defined duration in amazon 5-7 days in some case.

How to Start business Online?

1. Market size :- first you have the products which are you want to sell you have to analyse how much is their market size.
2. Ecommerce Model:  you have to select the model in which model you wan to sell as D2C (Direct to Consumer), B2C (Business to Consumer), B2B (Business to Business).
3. Company registration:- you can analyse a suitable name for yours business for registration  with firm types as Proprietor, PVT LTD, LLP, OPC, etc. when it gets approval you have to apply for GST Registration. Then open a bank account with your business details with nearest branch of company headquarter. For startups which having minimal or basic funds can apply for proprietor gst registration, if they needed funds from investors then they should go for PVT LTD Company with Minimum 2 directors.
4. Domain Registration and Hosting:- they have to book a unique domain with their business name they should go for .com extension which is top level domain. For hosting they can purchased basic hosting if they have minimal budget if they have huge and they needed scale then they should choose datacenters or cloud platform providers as google cloud (GCP), amazon web services (AWS), Microsoft azure, etc. With our consideration you should choose datacenters rather than aws due to pricing of per request and many many other things.
5.  Business Website and Mobile App:-  To Make Ecommerce website choose best tech stack it can be html, css, js, jquery, ajax, php, Laravel, mysql, api, react etc. frontend should be load fast in less meantime. For backend you have to focus many parameters to make yours site should not be hacked by malicious code or hackers as XSS (Cross Site Scripting), SQL Injection, Rate Limiting, etc. when you get orders and when it comes for scale you should integrate load balancers, data sharding, if needed then integrate microservices, firewall security as cloudflare, etc. for mobile application you should flutter for development due to its cross platform features which will runs on both devices as android and ios simultaneously. For businesses like flipkart, amazon, meesho, bewakoof.com, etc they uses api (Application Programming Interface) to connect  their website to mobile apps. We can use firebase notifications to notify user in their smartphone as marketing stunt, offers, orders placed, etc.
6. Marketing:- when the development phase completed as mvp then you have to create and adopt the marketing strategy as content creation on social media platforms and paid advertising platforms as meta ads and google ads. Meta ads is based on CPI model and google ads based on CPC model. Based on budget you have to make budget division to run multiple ads with strategies.
7. Revenue:- Based on revenue you should scale your business in all direction as tech, marketing, support which will handle in every small to large scale operations widely.
8. Investment:- after revenue gets started you can connect with investing firm as contrary capital, accel partners, tiger global, softbank, etc to make pitch  and scale yours operation by dilution of shareholdings.
9. IPO:- If needs major investments you can consult with IPO consulting firms which can build yours DHRP for public investment after yours company will be listed as in NSE or BSE for Indian listings after SEBI approval which regulates public investments.

When yours platform is growing and stable then you con thought about other business that is the process how enterprise works as Adani Groups, Reliance Groups, Zoho Corp, etc. you have to be success in one domain then you have to go in another domain. Never do multiple businesses in first one is not stable it will lacks in failures as Anil Ambani done due to opening  of its multiple businesses in meantime. Every businesses should follow pipelines to grow their business with their teams. Teams is major core part of yours business which helps to scale with their expertise, feedbacks, leading in a way the usp matters. When company grow you should focus on culture that really matters how you treat them. If you understand yours employee problems and customers issue you will definitely build the business.